Dropshipping on Amazon – Is It Profitable?

As an online entrepreneur, one of the most frequently asked questions is, "Is dropshipping on Amazon profitable?" The answer is yes, dropshipping can be a profitable business model on Amazon if done correctly.

According to a research study conducted by the e-commerce platform BigCommerce, dropshipping is a popular business model for many online retailers, with 22-33% of online stores using dropshipping as their primary fulfillment method. The study also found that dropshipping on Amazon can be a profitable business venture, with Amazon being the most popular sales channel for dropshippers.

Furthermore, the study found that dropshippers who use Amazon as a sales channel experience higher conversion rates and average order values compared to those who sell through other channels. This can be attributed to Amazon's large customer base and its reputation as a trusted e-commerce platform.

However, the study also noted that dropshippers may face challenges such as maintaining control over product quality and delivery times, as well as dealing with returns and refunds.

In this article, we'll explore the world of dropshipping on Amazon and provide you with valuable insights on how to make it profitable.

What is Dropshipping?

Dropshipping is a business model that allows you to sell products online without stocking them. Instead, you partner with a supplier who ships the products directly to your customers. In other words, you act as a middleman between the supplier and the customer. This eliminates the need for you to invest in inventory, warehouse space, or shipping supplies.

Dropshipping on Amazon – Is It Profitable?

Dropshipping on Amazon

Amazon is one of the largest online marketplaces in the world, and it's no surprise that many entrepreneurs are drawn to its potential. With over 2.5 million active sellers on Amazon, the competition is fierce, but the opportunity is significant.

To start dropshipping on Amazon, you need to follow a few steps:

1. Find a reliable supplier

The first step to starting a dropshipping business on Amazon is finding a reliable supplier. This can be done by researching suppliers online, attending trade shows, or reaching out to manufacturers directly. It is important to find a supplier who can provide high-quality products at a reasonable price, as well as reliable shipping and handling.

2. Choose the products you want to sell

Once you have found a reliable supplier, it is time to choose the products you want to sell. It is important to select products that have a high demand in the market, as well as those that are not too saturated with competition. This can be done by conducting market research and analyzing the trends in the industry.

3. Create an Amazon seller account

After selecting the products to sell, the next step is to create an Amazon seller account. This can be done by visiting the Amazon website and following the steps provided. It is important to choose the appropriate seller plan based on the volume of products you plan to sell.

4. List your products on Amazon

Once the seller account is created, the next step is to list the products on Amazon. This can be done by creating a product listing page that includes product information, images, and pricing. It is important to optimize the product listing page for search engines by using relevant keywords and providing accurate descriptions.

5. Start promoting your products

Finally, once the products are listed on Amazon, it is time to start promoting them. This can be done through various methods, such as social media marketing, email marketing, and paid advertising. It is important to track the performance of the promotional campaigns and adjust the strategies accordingly to maximize sales.

Is Dropshipping on Amazon Profitable?

The profitability of dropshipping on Amazon depends on various factors such as the niche you choose, the products you sell, and the competition in your niche (Read dropsipping average income). However, there are several advantages to dropshipping on Amazon that make it a profitable business model:
  • Low startup costs: As mentioned earlier, you don't need to invest in inventory or warehouse space, which significantly reduces your startup costs.
  • Wide reach: Amazon has a massive customer base, which means that you have access to a larger audience.
  • Easy to scale: Since you don't have to worry about inventory, it's easier to scale your business.
  • Low overhead: Dropshipping on Amazon eliminates the need for a physical storefront or employees, which reduces your overhead costs.
  • Flexibility: You have the flexibility to work from anywhere and set your own schedule.

However, there are also some challenges that come with dropshipping on Amazon, such as:

  • High competition: With millions of sellers on Amazon, the competition can be intense, and it can be challenging to stand out.
  • Low profit margins: Since you're not buying the products in bulk, your profit margins can be lower compared to other business models.
  • Limited control: Since you're relying on the supplier to ship the products, you have limited control over the shipping process, which can result in delayed shipments or damaged products.

Tips for Successful Dropshipping on Amazon

If you're planning to start dropshipping on Amazon, here are some tips to help you make it a successful business:

  1. Choose a profitable niche: Conduct market research and choose a niche with high demand and low competition.
  2. Find reliable suppliers: Partner with reliable suppliers who offer high-quality products and efficient shipping services.
  3. Optimize your listings: Optimize your Amazon listings by using relevant keywords, high-quality images, and detailed product descriptions.
  4. Offer competitive pricing: Set competitive prices to attract customers and increase sales.
  5. Provide excellent customer service: Offer excellent customer service to build trust and loyalty with your customers.


Q: Is it possible to make a profit with dropshipping on Amazon?
A: Yes, it is possible to make a profit with dropshipping on Amazon. However, success depends on factors such as finding the right products to sell, creating effective product listings, and promoting the products through various marketing channels.

Q: Can I dropship products from any supplier on Amazon?
A: No, not all suppliers are permitted on Amazon. It is important to research Amazon's policies and guidelines regarding suppliers and products before listing them for sale on the platform.

Q: How much does it cost to start a dropshipping business on Amazon?
A: The cost to start a dropshipping business on Amazon varies depending on the products being sold and the volume of sales. Amazon charges a fee for each product sold, as well as a monthly fee for seller plans. Other costs may include the cost of product inventory and shipping.

Q: Do I need to have a business license to dropship on Amazon?
A: In most cases, a business license is not required to dropship on Amazon. However, it is important to research and comply with any local laws and regulations regarding online businesses.

Q: How do I handle returns and refunds as a dropshipper on Amazon?
A: Amazon has a policy for handling returns and refunds, which must be followed by all sellers. It is important to have clear communication with the supplier regarding returns and refunds, as they will be responsible for handling these issues.


Dropshipping on Amazon can be a profitable business model if done correctly. While there are challenges to overcome, such as high competition and low profit margins, there are also significant advantages such as low startup costs, a wide reach, and easy scalability. 

By following the tips we've outlined above, you can increase your chances of success and build a profitable dropshipping business on Amazon.
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